Radar Limited
Digital Marketing
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Order Date:
11.11.2020 -
Final Date:
19.11.2020 -
Client:
Radar Security Limited
The story:
Mega.Net studied Radar Security’s current customer base as well as the competitive landscape to build a digital strategy that allowed Radar Security to compete with the gorilla brands in each security category in a manner that leveraged Radar Security’s partners as well as better connected with their consumer.
A website strategy was designed to reach consumers and the trade on multiple levels.
Results:
Radar Security’s success came in large part as a result of the strong connection between the digital and sales marketing team. Our content strategy also focused on search query chains, specifically the user journey and ensuring that Radar Security was well presented throughout Google’s “People Also Ask” & “Related Searches” features.